Email marketing · Korea · South Africa · EU
Email marketing that treats compliance as the product, not the fine print.
Oizzy sends newsletters and campaigns to people who asked for them, and enforces consent, sender identification and opt-out rules at send time — per recipient, under Korea’s 정보통신망법, the EU’s GDPR and South Africa’s POPIA.
Private beta. Send from oizzy.space or your own sending domain, through Amazon SES.
What Oizzy is
A hosted email marketing application. A business signs in, keeps its subscriber list, writes a post, and sends it as a campaign to its own opt-in audience — the newsletter and product-announcement kind of email, sent to people who confirmed they want it.
The difference is where compliance lives. Everyone else ships a PDF and a checkbox. Oizzy makes the lawful path the only path: consent is recorded as evidence, the applicable rules are derived from where the recipient actually is, and a send that would break them does not go out. No operator action can relax a recipient’s protection.
Features
Everything below is a guard rail in the product, not a promise in a policy document.
Consent ledger
Every subscriber carries an immutable record of how they joined: timestamp, source, IP, the exact consent text they agreed to, and the jurisdiction stamped at capture. Exportable as regulator-ready proof.
Double opt-in by default
Hosted signup forms and an embeddable snippet send a confirmation email and store a consent receipt on click. Confirmed addresses are the only ones that become mailable.
Fail-closed pre-flight
Before a campaign leaves, the server re-checks every recipient and holds back anyone without a lawful basis, anyone suppressed, and anyone whose soft opt-in window expired — and reports the counts by reason.
Per-recipient rulebook
The applicable law follows the recipient, so it is derived, never picked from a dropdown. Korean recipients get the (광고) subject prefix, the sender-identification block and a free Korean-language opt-out; unknown locations get the strictest envelope.
One-click unsubscribe
RFC 8058 List-Unsubscribe and List-Unsubscribe-Post headers on every message, plus a footer link. Opt-outs are written the moment they arrive, and opt-out latency is a number on the dashboard.
Two-switch suppression
An unsubscribe stops one newsletter. A hard bounce or spam complaint suppresses the address across the whole account, automatically, from Amazon SES delivery events.
Your domain or ours
Start on the shared oizzy.space domain with nothing to configure, or bring your own: Oizzy generates the DKIM and MAIL FROM records for your domain, and the UI reflects Amazon SES’s own verification state rather than pretending. Your brand in the From line, your reputation, aligned under DMARC.
A real editor
Posts are written in Koenig, the editor behind Ghost, and rendered to email HTML. Pick an audience or a tag segment, preview, send.
The numbers that matter
Delivery, opens, clicks, bounces, unsubscribes — plus a compliance dashboard showing consent coverage, complaint rate and opt-out latency. No heat maps.
How Oizzy sends email
The full path an address takes, from signup to delivery to suppression.
-
01
A person opts in
Through our hosted form, an embedded form on the customer’s own site, or an import that carries exported opt-in records from their previous platform. Imports without a provable consent basis land unmailable — no path to “send anyway”.
-
02
We confirm it
A confirmation email goes out; the click writes a consent receipt with timestamp, IP and consent-text version. That receipt, not a checkbox, is what makes the address mailable.
-
03
The customer writes and targets a campaign
One post, one audience or tag segment. Sender name, sender address and legal footer belong to the audience, so every message identifies who is actually mailing.
-
04
Pre-flight runs server-side
The compliance check re-runs at send time and materialises deliveries only for lawfully reachable recipients. The send that leaves is provably the send that passed.
-
05
Amazon SES delivers it
From Oizzy-operated infrastructure in ap-northeast-2 (Seoul), DKIM-signed, with a custom MAIL FROM so SPF and DKIM both align under DMARC — on the shared oizzy.space domain or on the customer’s own verified sending domain. Sending is throttled to the account quota.
-
06
Events feed straight back into suppression
Bounce, complaint, delivery, open and click events arrive over SNS at our webhook. Hard bounces and complaints suppress the address immediately; unsubscribes flip the membership. Nothing waits for a human.
What Oizzy will not send
Customers accept the anti-spam and acceptable use policy before their first send. Violations end an account.
- Purchased, rented, scraped or otherwise unverified lists — imports without a consent basis are unmailable by construction, not by policy.
- Cold outreach or prospecting email of any kind.
- Transactional or relay sending on behalf of third parties.
- SMS, WhatsApp, push or voice. Email only.
- Sharing consent between brands — opting in to one audience is never permission for another.
- Anonymous sending. Every message carries the sender’s identity and a working opt-out.
GDPR, POPIA and 정보통신망법, enforced per recipient
Applied per recipient at send time. A recipient in two regimes gets both; a recipient whose location is unknown gets the strictest envelope of all three.
| Regime | What Oizzy enforces |
|---|---|
| Korea · 정보통신망법 | Automatic (광고) subject prefix on marketing sends, the required sender-identification block, a free Korean-language opt-out method, and automatic expiry of the six-month existing-customer window. |
| EU · GDPR | A lawful-basis check before every send, per-subscriber data export and erasure, and consent recorded with the evidence a supervisory authority would ask for. |
| South Africa · POPIA | Section 69 direct-marketing rules, existing-customer tracking, and the one-time consent request the Act explicitly permits — once per subscriber, ever, and logged. |
| Everywhere | Unsubscribes honoured instantly, sends blocked to suppressed and unconsented addresses, and consent proof exportable per subscriber. |
Questions people actually ask
How mail gets permission, how it leaves, and what stops it.
What kind of email does Oizzy send?
Opt-in marketing email only: newsletters, product announcements and campaigns that a business sends to its own subscribers. Oizzy is not a transactional email API and does not relay mail for third parties.
How do subscribers opt in?
Through a hosted signup form or an embeddable form on the sender’s own site. Double opt-in is the default: a confirmation email goes out, and the click writes a consent receipt with timestamp, IP address and the version of the consent text that was shown.
Can I import a list I already have?
Yes, if you can show where the consent came from. Imports declare a basis — proven records exported from your previous platform, a formal attestation, an existing-customer relationship, or none. Addresses imported with no basis land unmailable, and no setting overrides that.
How do people unsubscribe?
Every message carries RFC 8058 one-click List-Unsubscribe headers plus a footer link. Opt-outs are written the moment they arrive — no login, no reason, no confirmation step — and opt-out latency is reported on the dashboard.
What happens after a bounce or a spam complaint?
Amazon SES reports the event to Oizzy over SNS and the address is suppressed automatically across the whole account. Unsubscribes stop one newsletter; bounces and complaints stop the address everywhere.
Is Oizzy GDPR, POPIA and 정보통신망법 compliant?
The rules are enforced in the product at send time rather than documented in a policy: a lawful-basis check and per-subscriber export and erasure for GDPR, section 69 direct-marketing handling for POPIA, and the (광고) subject prefix, sender-identification block and free Korean-language opt-out for 정보통신망법. Which rules apply is derived from where each recipient is, never chosen by the sender.
Can I send from my own domain?
Yes. Campaigns can go out on the shared oizzy.space domain with nothing to set up, or from your own sending domain: Oizzy generates the DKIM CNAMEs and the MAIL FROM records, you publish them in your DNS, and sending switches on once Amazon SES confirms verification. Either way mail is DKIM-signed and DMARC-aligned, sent through SES in the ap-northeast-2 (Seoul) region.
Does Oizzy do SMS, WhatsApp or automation workflows?
No. Email only, done properly. Channel sprawl is what incumbent platforms sell; Oizzy sells provable compliance on the one channel.
Get in touch
Oizzy is in private beta with a small number of list owners. If you run a newsletter or a campaign programme into Korea, South Africa or the EU — or you need to report abuse from a message sent through us — email ronald@oizzy.co.